Best WordPress eCommerce Plugins of 2025

1. WooCommerce

WooCommerce is by far the most popular eCommerce plugin for WordPress, and it’s not hard to see why. With over 7 million active installations, it is extremely user-friendly and provides a very robust set of eCommerce features. It’s also very customizable, with a rich library of WordPress themes and extensions available. Its modular architecture allows you to extend functionality with hundreds of free and premium add-ons.

Best for: General online stores (physical & digital products)
Price: Free core + paid extensions

Some of the key features of WooCommerce include:

Product variations, inventory, and shipping management
Integration with over 140 payment gateways.
Powerful reporting and analytics tools for tracking sales and revenue.
Built-in support for popular shipping carriers and methods.
Support for both physical and digital products.
Extensive customization options with a wide range of plugins and themes available.
Compatible with most WordPress themes

Why Choose WooCommerce:
If you want full control, scalability, and a massive ecosystem of themes and plugins, WooCommerce is your go-to.

2. Easy Digital Downloads

Easy Digital Downloads (EDD) is the perfect solution if you’re looking to sell digital products. With EDD, you can manage your digital downloads with ease, and it also offers a wide range of features for selling physical products as well. EDD is tailor-made for digital product sellers. It offers a streamlined experience for managing file downloads, licensing, and customer access.

Best for: Selling eBooks, software, music, and digital downloads
Price: Free core + Pro plans starting at $99/year

Some of the key features of EDD include:

Secure file delivery and download tracking
Discount codes and recurring payments
Software licensing and customer management
Built-in support for selling subscriptions and memberships.
Support for various payment gateways, including PayPal, Stripe, and Authorize.net.
Built-in support for popular email marketing platforms.
Detailed reports and analytics to track sales and revenue.
Easy customization with numerous themes and extensions available.

Why Choose EDD:
If your store is focused solely on digital products, EDD offers a cleaner, faster setup than WooCommerce.

3. BigCommerce for WordPress – Headless eCommerce

BigCommerce for WordPress offers a powerful headless commerce solution that decouples your store’s backend from the frontend. This means you can enjoy the flexibility of WordPress for content creation while leveraging BigCommerce’s robust infrastructure for managing products, payments, and fulfillment. It’s ideal for businesses that want to scale without compromising performance or security.

Best for: Large-scale stores needing external infrastructure
Price: Starts at $29/month

Key Features:

PCI-compliant checkout and secure hosting
Multi-channel selling (Amazon, eBay, Facebook)
Advanced shipping and tax rules
Scalable infrastructure for high-volume stores

Why Choose BigCommerce:
Ideal for businesses that want WordPress flexibility with enterprise-grade eCommerce capabilities.

4. MemberPress – Sell Memberships and Courses

MemberPress is a powerful membership plugin that transforms your WordPress site into a subscription-based platform. It not only lets you restrict content and manage recurring payments but also includes a built-in course builder—making it a complete solution for creators, educators, and coaches. Whether you’re selling individual courses or bundling them into tiered memberships, MemberPress gives you full control over access, pricing, and user experience.

Best for: Subscription-based content, online courses, and gated communities
Price: Starts at $179.50/year

Key Features:

Drip content and access control
Built-in course builder
Recurring billing and subscription management
Integration with email marketing tools

Why Choose MemberPress:
If your revenue model is based on memberships or gated content, this plugin is a top-tier solution.

5. SureCart – Modern eCommerce Experience

Best WordPress eCommerce Plugins of 2025

SureCart is a sleek, cloud-powered eCommerce plugin designed for speed, simplicity, and modern workflows. Unlike traditional plugins that rely heavily on your WordPress server, SureCart offloads processing to its own infrastructure—keeping your site fast and lightweight. With native support for subscriptions, donations, and digital products, it’s ideal for creators and small businesses who want a frictionless checkout experience without the bloat.

Best for: Lightweight, modern stores with fast checkout
Price: Free + Pro plans

Key Features:

Drag-and-drop checkout builder
Subscription and donation support
GDPR-compliant and secure
Integrates with SureTriggers for automation

Why Choose SureCart:
Great for creators and small businesses who want a modern, no-fuss eCommerce setup.

6. Ecwid – Multi-Platform Selling

Ecwid is a flexible, cloud-based eCommerce solution that lets you sell across multiple platforms—including WordPress, Facebook, Instagram, Amazon, and even in-person via POS systems. It seamlessly integrates with your existing website or can function as a standalone storefront, making it ideal for sellers who want to manage everything from one dashboard. With real-time inventory sync and multilingual support, Ecwid empowers you to reach customers wherever they shop—without the hassle of managing separate systems.

Ecwid Ecommerce Shopping Cart is a powerful and flexible tool that lets you sell any type of product, such as physical goods, digital downloads, subscriptions, gift cards, donations, and more. You can also customize your store design, manage your inventory, set up taxes, shipping, payment gateways, and more. Ecwid Ecommerce Shopping Cart is compatible with most WordPress themes and page builders, such as Elementor and Gutenberg. If you want to unlock more features and extensions, such as live shipping rates, coupons, promotions, abandoned cart recovery, and more, you can upgrade to one of the paid plans of Ecwid Ecommerce Shopping Cart.

Best for: Selling across WordPress, social media, and marketplaces
Price: Free plan available; paid plans from $19/month

Key Features:

Real-time shipping and tax calculations
POS integration
Mobile app for store management
Multilingual and multi-currency support
Unlimited products, categories, and images
Product variants, options, and attributes
Product reviews and ratings
Product search and filters
Product sharing links and social media integration
Product image magnification and animation
Product tabs and custom content
Product videos, YouTube, and Vimeo embeds
Multiple currency and language support
Tax and VAT calculation
Shipping methods and rates
Payment gateways and methods, many more

Why Choose Ecwid:
Perfect for sellers who want to manage one store across multiple platforms.

7. WP EasyCart – Small Business Friendly

WP EasyCart is a user-friendly eCommerce plugin designed with small businesses in mind. It offers a streamlined setup process, an intuitive interface, and essential features right out of the box, making it ideal for entrepreneurs who want to start selling quickly without technical hurdles. With built-in support for 30+ payment gateways, mobile-friendly design, and seamless integration with WordPress editors like Elementor, WP EasyCart delivers professional-grade functionality without the complexity or cost of larger platforms.

With the WP EasyCart plugin, you can sell any type of product, such as physical goods, digital downloads, subscriptions, gift cards, donations, and more. You can also customize your store design, manage your inventory, set up taxes, shipping, payment gateways, and more.

Best for: Small businesses and local sellers
Price: Free core + Pro from $69/year

Key Features:

Built-in support for Stripe, PayPal, and Square
Coupons, gift cards, and subscriptions
POS and invoicing tools
Integration with QuickBooks and Mailchimp
Unlimited products, categories, and images
Product variants, options, and attributes
Product reviews and ratings
Product search and filters
Product sharing links and social media integration
Product image magnification and animation
Product tabs and custom content
Product videos, YouTube, and Vimeo embeds
Multiple currency and language support
Tax and VAT calculation, and many more

Why Choose WP EasyCart:
It’s a budget-friendly alternative to WooCommerce with a gentler learning curve.

8. Dokan – Multi-Vendor Marketplace

Dokan is a powerful multivendor plugin built on top of WooCommerce that lets you create your marketplace—just like Amazon or Etsy—right within WordPress. It empowers individual vendors to manage their stores through intuitive front-end dashboards, while you, as the site owner, earn commissions on every sale. With robust vendor management, customizable commission structures, and seamless integration with popular payment gateways, Dokan makes launching and scaling a multi-vendor marketplace both accessible and profitable.

Best for: Creating marketplaces like Amazon or Etsy
Price: Free core + Pro from $149/year

Key Features:

Frontend vendor dashboards
Commission management
Vendor reviews and withdrawal system
Compatible with Elementor and other page builders

Why Choose Dokan:
If you’re building a marketplace, Dokan is the most robust and user-friendly option available.

9. FunnelKit – Sales Funnel Optimization

FunnelKit is a high-converting sales funnel builder designed specifically for WordPress and WooCommerce users. It replaces default checkout flows with optimized, frictionless experiences—complete with one-click upsells, order bumps, and A/B testing. Whether you’re selling physical products, digital goods, or services, FunnelKit empowers you to craft personalized buyer journeys that boost average order value and reduce cart abandonment.

Best for: Boosting conversions with optimized checkout flows
Price: Starts at $99/year

Key Features:

One-click upsells and order bumps
A/B testing and analytics
Pre-built funnel templates
Deep WooCommerce integration

Why Choose FunnelKit:
If you’re serious about conversion rate optimization, this plugin is a game-changer.

Table to Choose from Best WordPress eCommerce Plugins

There’s no one-size-fits-all answer. Here’s a quick breakdown:

Plugin	Best For	Price
WooCommerce	General eCommerce	Free + Add-ons
Easy Digital Downloads	Digital products	Free + Pro
BigCommerce	Enterprise-level stores	From $29/month
MemberPress	Memberships & courses	From $179.50/year
SureCart	Lightweight stores	Free + Pro
Ecwid	Multi-platform selling	Free + Paid
WP EasyCart	Small businesses	Free + Pro
Dokan	Marketplaces	Free + Pro
FunnelKit	Sales funnels	From $99/year

Tips for Choosing the Right Plugin

Define your product type: Physical, digital, subscription, or services?
Consider scalability: Will the plugin grow with your business?
Check integrations: Does it work with your CRM, email, or accounting tools?
Evaluate support and documentation: Especially important for beginners.
Test performance: Avoid plugins that slow down your site.

Final Thoughts: Choosing the Right WordPress eCommerce Plugin

The WordPress ecosystem is brimming with eCommerce plugins, each tailored for different goals—from digital downloads and subscriptions to full-scale online marketplaces. Whether you’re a solo creator launching your first digital product, a small business expanding into online sales, or an enterprise building a multi-channel retail operation, there’s a plugin that fits your vision.

Start with a clear understanding of your business model, product type, and growth plans. Then match those needs to the plugin that offers the right blend of features, flexibility, and scalability. From WooCommerce’s all-in-one power to specialized tools like Easy Digital Downloads, MemberPress, or FunnelKit, the options are as dynamic as your entrepreneurial ambitions.

No matter which direction you go, the right plugin will not only power your store—it will fuel your success.

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