WordPress is one of the most popular content management systems (CMS) in the world. It powers over 40% of all websites on the internet, and for good reason. WordPress is easy to use, customizable, and offers a wide range of plugins that can help you create a website tailored to your needs. One of the most important plugins for building a WordPress website is a page builder plugin.
A page builder plugin allows you to create custom pages for your website without any coding knowledge. These plugins provide a drag-and-drop interface that lets you create and customize pages quickly and easily. Creating a stunning, functional WordPress website no longer requires deep coding knowledge. Thanks to modern page builder plugins, anyone—from beginners to seasoned developers—can design professional websites using intuitive drag-and-drop interfaces. In 2025, the WordPress ecosystem is brimming with powerful page builders, each offering unique features, templates, and integrations.
In this blog, we’ll explore the 11 best WordPress page builder plugins in 2025, comparing their features, pricing, pros, and cons to help you choose the right one for your website.
- What Are WordPress Page Builder Plugins?
- 11 Best WordPress Page Builder Plugins in 2025
- 1. Elementor
- 2. Beaver Builder
- 3. Divi
- 4. Thrive Architect
- 5. WPBakery Page Builder
- 6. SeedProd
- 7. Brizy
- 8. Oxygen Builder
- 9. Themify Builder
- 10. Spectra (Formerly Ultimate Addons for Gutenberg)
- 11. Breakdance
- How to Choose the Right Page Builder
- Conclusion
What Are WordPress Page Builder Plugins?
WordPress page builder plugins are tools that allow users to design and customize their websites visually—without touching a single line of code. These plugins replace the traditional WordPress editor with a more intuitive, drag-and-drop interface, making it easy to build complex layouts, add content blocks, and style pages in real time.
Whether you’re a beginner launching your first blog or a developer building client sites, page builder plugins empower you to create professional-looking websites faster and more efficiently.
How Do They Work?
Page builder plugins integrate directly into your WordPress dashboard. Once activated, they provide a visual canvas where you can:
- Customize fonts, colors, spacing, and animations
- Use pre-designed templates and blocks
- Preview changes live before publishing
Some advanced builders even let you design headers, footers, WooCommerce product pages, and dynamic content areas—turning WordPress into a full-fledged website builder.
Why Use a Page Builder Plugin?
- No Coding Required: Build beautiful pages without HTML, CSS, or PHP.
- Faster Workflow: Save time with reusable templates and global styles.
- Design Freedom: Customize every element to match your brand.
- Responsive Design: Ensure your site looks great on all devices.
- Marketing-Ready: Many builders include lead generation tools, pop-ups, and A/B testing.
In short, WordPress page builder plugins democratize web design—giving everyone the power to create stunning, functional websites with ease.
11 Best WordPress Page Builder Plugins in 2025
1. Elementor
Elementor is one of the most popular page builder plugins for WordPress. It’s easy to use and comes with a wide range of pre-built templates and blocks that you can use to create stunning pages. With Elementor, you can customize every aspect of your page, including fonts, colors, and spacing. It also has a built-in pop-up builder, form builder, and WooCommerce integration. Elementor remains the most popular WordPress page builder in 2025, with over 15 million active installations. It offers a real-time drag-and-drop editor, hundreds of widgets, and a vast template library.
Elementor is available in both a free and a premium version. The free version is a great option for beginners who want basic features. The premium version offers more advanced features like theme building, motion effects, and custom fonts.
Key Features:
- Live front-end editing
- 300+ pre-designed templates
- WooCommerce Builder
- Responsive design controls
- Global widgets and custom CSS
Pros:
- Extremely user-friendly
- Large community and third-party add-ons
- Frequent updates and new features
Cons:
- Can be resource-intensive
- Some advanced features are locked behind the Pro version
Pricing:
Free version available; Pro starts at $59/year for one site.
2. Beaver Builder
Beaver Builder is another popular page builder plugin that offers a simple and intuitive drag-and-drop interface. It comes with over 30 pre-built templates and a range of modules that you can use to create your own custom pages. Beaver Builder also has a built-in theme customizer that lets you make changes to your site’s design in real-time.
Beaver Builder is available in both a lite and a premium version. The lite version is free and offers basic features like drag-and-drop editing and pre-built templates. The premium version offers more advanced features like theme building, WooCommerce integration, and A/B testing.
Key Features:
- Front-end visual editor
- Mobile-responsive layouts
- Shortcode and widget support
- Developer-friendly with custom modules
- Compatible with most themes
Pros:
- Clean code output
- Great for agencies and developers
- White-labeling available
Cons:
- Template library is limited
- No built-in theme builder in the base version
Pricing:
Starts at $99/year.
3. Divi
Divi is a page builder plugin that’s part of the popular Divi theme from Elegant Themes. It’s one of the most versatile page builder plugins on the market and comes with a wide range of features and customization options. With Divi, you can create custom pages, posts, and even entire websites. It also has a library of pre-built templates that you can use as a starting point for your design.
Divi comes with a visual editor that allows you to create pages by dragging and dropping elements onto your canvas. It also has a responsive editing mode that lets you preview your page on different devices. Divi also offers advanced features like custom CSS, A/B testing, and a split-testing tool.
Key Features:
- Real-time visual editing
- 200+ layout packs
- Global elements and styles
- A/B testing built-in
- Role editor for teams
Pros:
- All-in-one theme and builder
- Excellent value with unlimited site usage
- Strong design capabilities
Cons:
- Slight learning curve
- Can be slow on large sites
Pricing:
$89/year or $249 lifetime access (includes all Elegant Themes products).
4. Thrive Architect
Thrive Architect is a page builder plugin that’s designed for marketers and business owners. It comes with a range of conversion-focused elements and templates that are designed to help you generate leads and sales. With Thrive Architect, you can create custom landing pages, sales pages, and opt-in forms.
Thrive Architect has a drag-and-drop interface that’s easy to use, and it comes with a range of pre-built templates that you can customize to fit your needs. It also has advanced features like A/B testing, conversion tracking, and exit-intent popups.
Key Features:
- 300+ landing page templates
- Advanced marketing elements (countdowns, testimonials, lead forms)
- A/B testing with Thrive Optimize
- Tight integration with email marketing tools
Pros:
- Built for conversions
- Excellent for sales funnels
- Fast and responsive
Cons:
- Not ideal for general-purpose websites
- Requires Thrive Suite subscription
Pricing:
Part of Thrive Suite at $299/year.
5. WPBakery Page Builder
WPBakery Page Builder (formerly known as Visual Composer) is a popular page builder plugin that’s been around for many years. It comes with a range of pre-built templates and elements that you can use to create custom pages. WPBakery Page Builder also has a live frontend editor that allows you to see your changes in real-time. It offers both front-end and back-end editing, making it a favorite among developers and designers who want flexibility and control.
WPBakery Page Builder is available in both a lite and a premium version. The lite version is free and offers basic features like drag-and-drop editing and pre-built templates. The premium version offers more advanced features like theme building, WooCommerce integration, and custom post types.
Key Features:
- Drag-and-drop front-end and back-end editors
- 50+ content elements and 100+ predefined layouts
- Grid builder for custom post types
- Compatible with most WordPress themes
- Extensive add-on ecosystem
Pros:
- Mature and stable plugin
- Backend editor is useful for complex layouts
Cons:
- Interface feels dated compared to newer builders
- Can be slower than competitors
- Licensing is tied to individual themes unless purchased separately
Pricing:
Starts at $59 for a regular license (one-time fee).
6. SeedProd
SeedProd started as a simple coming soon page plugin but has grown into a powerful WordPress page builder focused on speed and simplicity. With its drag-and-drop interface and a library of conversion-optimized templates, it’s ideal for creating landing pages, sales funnels, and custom layouts without coding.
What makes SeedProd stand out is its lightweight performance and built-in marketing tools. It integrates smoothly with email services, WooCommerce, and popular themes—making it a go-to choice for entrepreneurs and marketers who want fast, effective results.
Key Features:
- Drag-and-drop builder
- Built-in coming soon and maintenance modes
- Smart sections and pre-built blocks
- WooCommerce integration
- Built-in email marketing integrations
Key Features:
- Drag-and-drop builder
- Built-in coming soon and maintenance modes
- Smart sections and pre-built blocks
- WooCommerce integration
- Built-in email marketing integrations
Pros:
- Lightweight and fast
- Ideal for landing pages
- Built-in conversion tools
Cons:
- Limited design flexibility compared to Elementor
- Fewer third-party integrations
Pricing:
Starts at $39.50/year.
7. Brizy
Brizy is a sleek and user-friendly WordPress page builder designed for fast, visual website creation. Its drag-and-drop interface and inline editing make it easy to build beautiful pages without any coding.
With global styling, pre-made blocks, and responsive controls, Brizy helps users create consistent, modern designs quickly. It also offers a cloud-based version for building sites outside WordPress, making it a flexible choice for freelancers and small businesses.
Key Features:
- Inline editing
- Global styling
- Cloud platform for hosting
- WooCommerce support
- Pop-up builder
Pros:
- Clean and intuitive interface
- Fast performance
- Free cloud version available
Cons:
- Smaller ecosystem
- Limited third-party integrations
Pricing:
Free version available; Pro starts at $60/year.
8. Oxygen Builder
Oxygen Builder is a developer-focused WordPress page builder that replaces the traditional theme system, giving full control over site design. With its visual editor and access to HTML, CSS, and PHP, it’s built for advanced users who want precision and clean code.
Unlike bulkier builders, Oxygen is lightweight and optimized for speed. Features like dynamic data integration, WooCommerce support, and reusable design sets make it powerful for custom sites. While it has a steeper learning curve, its lifetime pricing and performance-first approach make it a strong choice for professionals.
Key Features:
- Visual editing with full HTML/CSS control
- Dynamic data integration
- WooCommerce support
- Clean code output
Pros:
- Highly customizable
- No bloat
- Lifetime pricing
Cons:
- Not beginner-friendly
- Doesn’t work with all themes
Pricing:
Starts at $129 (one-time payment).
9. Themify Builder
Themify Builder is a lightweight WordPress page builder plugin that comes bundled with all Themify themes but also works independently with most other themes. Its drag-and-drop interface makes it easy to design responsive layouts, add animations, and customize pages without coding, making it a beginner-friendly option for quick site building.
What makes Themify Builder appealing is its affordability and simplicity. With pre-designed layouts, WooCommerce integration, and front-end editing, it provides the essentials for building functional websites. While its interface feels less modern compared to newer builders, it remains a reliable choice for users who want a straightforward, budget-friendly solution.
Key Features:
- Front-end and back-end editing
- Pre-designed layouts
- Animation effects
- WooCommerce integration
Pros:
- Easy to use
- Affordable
- Works with any theme
Cons:
- Interface feels dated
- Limited third-party support
Pricing:
Free version available; Pro starts at $69/year.
10. Spectra (Formerly Ultimate Addons for Gutenberg)
Spectra is a lightweight WordPress page builder plugin built to enhance the native Gutenberg editor. Instead of replacing WordPress’s block editor, it adds a collection of advanced blocks, starter templates, and design controls that make building modern websites faster and easier. Its seamless integration ensures you can design visually appealing pages without adding unnecessary bloat.
What makes Spectra stand out is its performance-first approach. With 30+ custom blocks, global styling options, and responsive controls, it helps users create professional layouts while keeping sites fast and SEO-friendly. It’s especially useful for content-focused websites and bloggers who want flexibility without the overhead of a full-fledged page builder.
Key Features:
- 30+ custom blocks
- Pre-built starter templates
- Performance-optimized
- Seamless Gutenberg integration
Pros:
- Lightweight and fast
- No need for a separate builder
- Great for content-focused sites
Cons:
- Limited design flexibility
- Not as robust as full-fledged builders
Pricing:
Free; Pro version starts at $49/year.
11. Breakdance
Breakdance is a modern WordPress page builder plugin created by the team behind Oxygen, designed to be more beginner-friendly while still offering advanced functionality. Its drag-and-drop interface, global styling options, and responsive controls make it easy to build professional websites without coding.
What makes Breakdance stand out is its balance of simplicity and power. It includes WooCommerce support, dynamic data integration, and developer tools, while maintaining a clean, intuitive UI. This makes it a strong choice for freelancers, agencies, and site owners who want speed, flexibility, and modern design in one package.
Key Features:
- Visual drag-and-drop interface
- WooCommerce and dynamic data support
- Global styles and templates
- Developer tools
Pros:
- Easier than Oxygen
- Great performance
- Modern UI
Cons:
- Still maturing
- Limited third-party ecosystem
Pricing:
Starts at $149/year.
How to Choose the Right Page Builder
Here are some key factors to consider:
- Ease of Use: Beginners may prefer Elementor or Brizy for their intuitive interfaces.
- Performance: Oxygen and Spectra are optimized for speed and clean code.
- Design Flexibility: Divi and Elementor offer extensive design options.
- Marketing Tools: Thrive Architect and SeedProd are ideal for lead generation.
Conclusion
There are many page builder plugins available for WordPress, and choosing the right one can be difficult. However, by considering the features and customization options offered by each plugin, you can find the one that’s right for you. Choosing the right WordPress page builder depends on your specific needs. If you’re a beginner, Elementor or Brizy are excellent starting points. For developers, Oxygen or Beaver Builder offer more control. If conversions are your goal, Thrive Architect or SeedProd are top contenders.
Whether you’re a beginner or an experienced website designer, a page builder plugin can help you create stunning pages and grow your online presence. No matter your choice, these tools empower you to build beautiful, responsive, and high-performing websites without writing a single line of code.
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